Pick A Side

I was to design a package for a product of my choice. I decided to create a satirical card game for bisexual women, portraying how parts of social media talk about bisexuality. I wanted the brand and design to reflect a 70s game show aesthetic. So I brought that feeling in with a light box like logo, and there’s groovy lines that make up the front of the box. I kept the colors within the color scheme of bisexual flag and on the sides of the box is the flag. The cards reflect the aesthetic I was going for, the flag is on the bottom corner of the front of the card in a little wave. Then the back has the logo with the flag colors surrounding the logo. It came together pretty easily since I had a clear idea in the beginning of the process what I wanted it to look like.